I’ve been seeing the bizarre ads on Hulu for FeedThePig.org and finally broke down and visited the site. It turns out that, “the goal of the campaign is to encourage the 40 million Americans age 25 to 34 to take control of their personal finances.”

Considering how off-putting the commercials are, I’m concerned about their effectiveness. That said, they do have useful links to financial calculators on their Resources page. Especially helpful are the Roll-Down Your Credit Card Debt and Don’t Delay Your Savings tools.